I've been in the art of SEO for quite a while now, and I've had success, when I first started though, I just hit brick wall after brick wall and just decided to create a new website each time I hit these problems. SEO can be a real pain for the first-timer. And it can put you off it for life! But don't despair, these tips I have outlined below will help you to increase your site's visibility to search engines and increase that all important Google PageRank!
First you need to decide what keywords you want your site to be related to, this is important and is where most people fall at their first hurdle. You can use good keywords to help you with this, follow the easy steps on the website on how to use and you can find out which keywords would be best to target your site with.
What you need to do now is to include your new keywords into your site! Use H1 tags near the top of the page to emphasize your keywords and to show search engines that these are important. It is also best to place your keywords at the very top and very bottom of your website. Emphasizing texts with bold and italics also goes a long way in SEO, this also tells the search engine that this keyword is important. Wherever you have spare ALT tags for your images, try and place your keywords in there, and also in the body of your website's content. Be careful though, do not overcrowd your website with your favoured keywords as this will NOT help your search engine rankings at all, try to keep them at a level like 5 instances of your keywords maximum on your page.
Include your main keyword in the TITLE tag of your webpage, for example a website about weight loss, my website title would be "Weigh Loss Tips | Examplesite.com" this is a good idea to do, it shows both search engines and users what your website is about and should hopefully boost your rankings.
When you have figured out your keywords and done the above, you need to start getting backlinks for your sire. Backlinks, these are links from other sites that are linking to yours, effectively telling search engines that other sites like your site and it is important and so it needs to be ranked higher in the search engine results. You can accomplish this by finding websites with a high PR and asking them to link to your site, this is easy if you are polite, and especially if you offer a backlink to them! When someone places a link to your site, ask them to make the anchor text the same as your main keyword, this will further increase your keyword's importance and boost your rankings.
When you have a high enough page rank and have placed your keywords well throughout your site, you will start to get higher and higher results on search engines and increased traffic
I hope this short little guide has helped people, and if it has I will be sure to post more in-depth article on this subject-matter and others!
An article by Scotts Digital - Best branding agency Singapore and best search engine optimization company in Singapore.
First you need to decide what keywords you want your site to be related to, this is important and is where most people fall at their first hurdle. You can use good keywords to help you with this, follow the easy steps on the website on how to use and you can find out which keywords would be best to target your site with.
What you need to do now is to include your new keywords into your site! Use H1 tags near the top of the page to emphasize your keywords and to show search engines that these are important. It is also best to place your keywords at the very top and very bottom of your website. Emphasizing texts with bold and italics also goes a long way in SEO, this also tells the search engine that this keyword is important. Wherever you have spare ALT tags for your images, try and place your keywords in there, and also in the body of your website's content. Be careful though, do not overcrowd your website with your favoured keywords as this will NOT help your search engine rankings at all, try to keep them at a level like 5 instances of your keywords maximum on your page.
Include your main keyword in the TITLE tag of your webpage, for example a website about weight loss, my website title would be "Weigh Loss Tips | Examplesite.com" this is a good idea to do, it shows both search engines and users what your website is about and should hopefully boost your rankings.
When you have figured out your keywords and done the above, you need to start getting backlinks for your sire. Backlinks, these are links from other sites that are linking to yours, effectively telling search engines that other sites like your site and it is important and so it needs to be ranked higher in the search engine results. You can accomplish this by finding websites with a high PR and asking them to link to your site, this is easy if you are polite, and especially if you offer a backlink to them! When someone places a link to your site, ask them to make the anchor text the same as your main keyword, this will further increase your keyword's importance and boost your rankings.
When you have a high enough page rank and have placed your keywords well throughout your site, you will start to get higher and higher results on search engines and increased traffic
I hope this short little guide has helped people, and if it has I will be sure to post more in-depth article on this subject-matter and others!
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